GetResponse review: Do you know that GetResponse is the perfect email marketing tool to work with? Especially, when you are growing a small business?
Here in this article, we will review everything you need to know about the GetResponse email marketing tool and how it can help you expand your online business and generate more revenue.
So before we dive into the reviews first thing first, we need to know what is GetResponse in the first step.
What is GetResponse?
GetResponse is a powerful, user-friendly tool for email sending, page creation, and marketing automation.
As a result, you can now design a website, and a landing page, set up autoresponders and live chats, and establish effective marketing automation all in one location in addition to delivering emails to your subscribers.
In other words, I can say GetResponse is a great email marketing tool for solopreneurs or small business owners that want to manage the majority of their operations from one location.
GetResponse is ideal for anyone looking to build their landing pages, website, newsletters, autoresponders, and live chats at a low cost because of its cutting-edge features.
Now, we are through with what GetResponse is all about. We will now move on to the real reviews to see how effective GetResponse is.
GetResponse Key Email Marketing Features
Previously, GetResponse was an email marketing tool. Later, it continued to improve its features to accommodate eCommerce businesses as well. GetResponse allows you to develop landing pages, forms, autoresponders, newsletters, and more.
Landing Page Creator
Like everything else, GetResponse has a ton of landing page templates available. Additionally, they are neatly divided into creating landing pages for a range of purposes, such as free downloads, about me pages, newsletter sign-up pages, promotions, holiday pages, etc.
These landing pages are a component of a lead generation tool for you called a conversion funnel. This feature would be fantastic for you if you sell goods (digital or physical), hold events, or operate an online store.
You can use the best-performing landing page by continuously monitoring the conversion rates of different landing pages. You can interface with a third-party service like Kissmetrics or measure conversions via Google Ads.
Because most email marketing requires you to develop a landing page, GetResponse's feature saves you both time and money by integrating the creation of that page with your email service provider. You can also activate "Get Response chats" to have a fast conversation with someone on your page.
However, there are a few issues with building a landing page at GetResponse:
- Editing is cumbersome because the user interface isn't simple or straightforward.
- Your landing page needs to have several versions for desktop and mobile. While helpful, this can take a lot of time.
- GetResponse's landing pages do not contain a cookie consent banner.
To get more information about the GetResponse landing page creator click here.
Conversion Funnel
The Conversion Funnel at GetResponse enables you to create a product catalog, Run Facebook marketing campaigns, integrate your business, handle payments, etc. This feature probably serves small businesses or solopreneurs selling eCommerce products better.
Your Conversion Funnel can be used in three ways:
- Creating a lead magnet or a regular opt-in is a good way to grow your subscriber list.
- Create a thorough or rapid sales funnel to route visitors to your sales page in order to sell a product.
- Promote a webinar, either for money or for free.
It's simple to use the Conversion Funnel. You can create a GetResponse store or connect your own store to sell your products. You have the choice of uploading product images, selecting the list to sell it to, and setting up autoresponders.
Pop-up & Forms
On GetResponse, there are four options to create a form: using the list builder wizard, list builder apps, integrations, or plain HTML.
The List Building Wizard inserts forms for newsletter sign-ups, free downloads, event registration, and other purposes onto your website. There are numerous templates in each category that you can select and alter.
The mobile version, thank you page, and list segmentation are also visible. Additionally, the CAPTCHA feature guards against phony registrations on your website.
The inability to switch pop-up forms on or off for specific devices or online pages is one thing to be concerned about. Also, I discovered that segmenting the list from the backend and changing the thank-you pages were both somewhat challenging.
Autoresponder
If a customer leaves their shopping cart empty and makes a decision to receive emails on particular days of the week, you can also send an automated response.
There are also other features like A/B testing, browser view, analytics, etc.
Newsletter
By using the drag-and-drop editor in GetResponse, the newsletter may be easily created. Choose from pre-made templates, make your own template to reuse, or utilize an HTML editor.
Using details like the first names of your subscribers, you may also make personalized emails.
Although the templates are simple to use, other providers like Mailchimp offer more intuitive and design-friendly templates.
In addition to this, GetResponse has a few unique features for newsletters:
- GetResponse foresees the possibility that your email will end up in the spam folder and promptly notifies you if this is the case.
- You can use Google Analytics tracking in addition to the standard click tracking as well as eCommerce tracking. After a customer clicks a link in your email, e-commerce monitoring enables you to see a pipeline of their actions, including whether they buy your product, abandon their shopping carts, etc. You can track using GA how much of the site traffic is a result of your email marketing campaigns.
- The "Perfect timing" function of GetResponse distributes your email to subscribers depending on their prior behavior. Using this, you can send emails to recipients at the optimal time for them to read them.
- Each block can be altered for mobile devices or altogether hidden. Because most email marketing/newsletter creation service providers do not offer any modification for smartphones and because more than half of emails opened globally are opened on a mobile device, this is a big bonus.
GetResponse Pricing Plan
GetResponse provides a variety of price options to accommodate the needs of a larger customer base. There are four different plans available:
- Basic: begins at $15 per month and has a cap of 1,000 customers. You receive their brand-new conversations feature in addition to the website builder, email marketing features, autoresponders, limitless landing pages, one sale funnel, and unlimited leads funnel.
- Plus: starts at $49 per month for 1,000 subscribers. You receive everything offered by the basic plan in addition to 5 marketing automation workflows, webinars (limited to 100 participants), 5 sales funnels, 3 users, and contact scoring & tagging.
- Profession: starts at $99 per month for 1,000 users. Everything in the Plus package is included, along with limitless marketing automation, paid webinars, unlimited sales funnels, unlimited webinar funnels, etc.
- Max: The cost of this plan is specific. Along with SSO login, numerous accounts and users, personalized support, and transactional emails, it contains everything in the professional plan.
The following features set GetResponse's pricing plans apart from those of its competitors:
- In any plan of your choosing, the list size can be increased from 1,000 to 100,000. This is helpful if you require additional subscribers but prefer a lower-tier plan.
- You can select your billing cycle and receive discounts in accordance with it. There is a monthly payment term during which you must pay for the plan. However, choosing a yearlong plan will save you 18%, and selecting a two-year subscription period will save you a stunning 30%. In other services, annual sign-up discounts are hardly ever offered.
- Each plan offers a 30-day free trial. No credit card is required.
- GetResponse provides non-profit organizations with discounts of up to 50%.
- Some eCommerce tools would be beneficial for small enterprises. A store and products center is available that acts as an inventory and offers suggestions based on previous purchases, etc.
Powerful Email Marketing Analytics And Report
In addition to this, you can track the email return on investment (ROI) for your post-sales page as a whole and see how each subscriber is doing, when they joined up, etc. The post-delivery reports can be set up to be emailed to you on a regular schedule.
However, the analytics are comprehensive but don't provide anything that sets them apart from their competitors that is the little thing I discovered with GetResponse's reporting features.
Advanced Marketing Automation
At GetResponse, the marketing automation tool is exceptional. You may design effective workflows and use consumer segmentation to your advantage.
As with anything else, there are pre-designed templates for affiliate marketing, sales promotion, online courses, etc. that may assist even a beginner in setting up an advanced automation sequence in a matter of minutes. You can also import a template that you have already created.
With these automation features, you can carry out a wide range of tasks, including sending emails, assigning lead scores, sending autoresponders, tagging contacts, updating data, and segmenting your list. The drag-and-drop builder at GetResponse makes it simpler to create a flowchart depending on user activity.
Marketing automation has much more functionality than autoresponders or other email marketing services. A simple user journey can be created in a few stages without skipping any crucial steps.
It makes sense to use GetResponse if you're searching for comprehensive marketing automation.
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GetResponse Webinar
GetResponse still allows you to create three different types of webinars despite not being a dedicated webinar software. Here are the following:
- live webinars
- On-demand webinars
- Recorded webinars (you may only enable this after using GetResponse to hold a live webinar)
You can quickly change the webinar's URL, date, and duration there. You can also set up automatic recording or put your webinar on-demand as soon as it is finished.
In addition, you can create autoresponders that will be sent out before and after the webinar. You decide if attendees must register for your webinar (this helps you send reminders to people who want to join).
The thought of having both an email list and a webinar that generates income under one roof is very appealing. Depending on the plan you select, you can host up to 100 guests, although even the most basic plan fits this need.
Additionally, only plans that are Professional or higher allow you to run sponsored webinars.
In GetResponse webinars, additional features include:
- The ability to download the webinar's chat
- Report on webinar statistics
- During your webinar, share a screen or a video
- No installation is necessary for participants to view your webinar
Even if GetResponse's webinar feature is undoubtedly great, the cap of 500 guests in even the most expensive plans is disheartening.
There is no possible way to pay to register extra people. The maximum storage capacity (which increases with higher-tier plans) is 10 hours with the Professional Plan.
GetResponse Live Chat
To address audience complaints right away, many creators prefer to include a live chat option. You can add this chat to your website using GetResponse's latest feature.
Here are the things you can do with it:
- Choose whether this chat option should be available at all times or only during certain hours
- Make it look the way you want it to by adding your logo and brand colors, etc
- Determine how it will appear on your website, including the pop-up message and button placement
- For when you are not available, configure an auto-reply
- Make a visitor capture form for further follow-up
- Choose the notification schedule (with their mobile app, you can do this on the go)
- Create an immediate response to repetitive questions
- Get chat statistics, including the source page, users, closed chats, active chats, etc.
To show the chat on your website, add a piece of code to the body> section of your website.
The AI-based website builder is the newest component of GetResponse's effort to become an "all-in-one" marketing tool.
You can either purchase the domain directly from GetResponse or build your website using GetResponse and connect it to your domain.
They also provide pre-made templates, which are excellent for beginners to use. But their AI-driven builder is what really shines out.
You can choose your field (education, photography, etc.) and the kind of website you want to build (affiliate, membership, portfolio, eCommerce, entertainment, etc.). GetResponse makes suggestions and lets you add additional features based on your business field and website type.
You can upload your logo at this point. Additionally, you can enter your current website and your logo will be taken from there. You have a few alternatives to change the theme of your website based on your logo.
The AI software is now developing your website once you enter a few more facts like your company name, address, etc.
Depending on the logo and theme you choose, you can choose from three designs. After the website is created, ideas about where to place a CTA, a video, etc. are available. Additionally, you can see how your website appears on different gadgets.
There are chances to change the fonts, color palette, and other design components. The features of GetResponse's AI-powered website builder that I particularly liked are as follows:
- It is super quick: Look no further if you want to build up a solid website in less than an hour.
- It offers various customization options: You can choose to conceal elements on mobile devices, adjust fonts, colors, etc.
- It makes a newbie seem like an expert: The AI feature is helpful in figuring it out based on your sector and business if you are unsure where to add CTA or what pages to put or not put.
Although the builder is unquestionably excellent, it isn't perfect. The following are the things that were off-target:
- The user interface (UI) is awkward: It can take a while for the website editor to load, and it can be challenging to find the settings you need.
- only a few social media channels: Facebook, Twitter, Instagram, Linked In, Pinterest, and YouTube are the only ones whose logos you can add. There is no way to integrate additional services like Reddit, Goodreads, or even email.
Overall, however, the platform's AI-based website builder is strong and may be one of its best features (after a few tweaks).
It can make building websites seem simple, which is especially helpful for beginners and time-constrained developers. You can expect to customize and import your current website to GetResponse in the future.
GetResponse Customer Support
GetResponse offers email and live chat help around the clock. Only the "Max" plans are now eligible for phone and Slack assistance.
Despite this, I discovered GetResponse's support staff to be thorough and responsive. I asked a question on the live chat and received an answer right away. The agents can definitely assist you because they have in-depth experience with the platform.
The knowledge base is comprehensive, easy to use, and broad.
The fact that GetResponse offers email help in eight different languages, including English, Polish, German, French, Spanish, Italian, Russian, and Portuguese, this is really beneficial.
GetResponse Integration
GetResponse has a wide range of integrations in several areas, including social media, hosting webinars, payments, and e-commerce. Additionally, it integrates with Zapier, which gives you access to thousands of additional apps.
Shopify, Magento, Salesforce, PrestaShop, WooCommerce, Zoho, and Google Analytics are among the small business necessities that are present. To accommodate any payment needs, GetResponse also includes integrations with Yandex, PayPal, and Stripe.
Additionally, Twitter & Facebook are supported for social networking, and WordPress connection allows you to simply personalize your landing page.
However, you may also use the API key to integrate with your preferred application if you can't locate any of the required integrations (and don't want to pay for using Zapier).
You can sign up to start working with GetResponse here
GetResponse App
For those that like to work while on the go, GetResponse also has a fantastic mobile app. Additionally, it enables rapid and mobile responses to live conversations (if you've enabled them).
You may view your data, customize your dashboard, and make newsletters and autoresponders, among other things, on the app. On a smaller screen, though, I find the creating aspect to be a touch too challenging.
A GetResponse Social Ads Creator app is included in the software in addition to the GetResponse app, which makes it simple to make eye-catching videos and banners in a matter of minutes. On the website for mobile apps, you may get both of these apps for Android and iOS.
GetResponse Alternative
If some of GetResponse's features don't meet your expectations. I suggested some of the following email marketing tools for you as an alternative:
Constant Contact is one of the biggest and speediest email marketing services in the world. They provide live seminars across the country in addition to online training. This makes it possible for small business owners to grasp the fundamentals of email marketing. Your email lists, contacts, email templates, the marketing calendar, and more are all simple to manage.
ActiveCampaign is renowned for its marketing and sales tools. It has a machine learning function that studies customer behavior and delivers emails at precisely the correct moment. It also features functional CRM, marketing, and sales tools. Its lower-tier paid plans can also be less expensive.
Choose SendInBlue if you require software that can manage both your marketing and sales. It includes a ton of features, a better user interface and user experience, and a superior CRM. Additionally, it includes much-improved analytics that use heat maps to provide you a clearer image of your email campaigns.
HubSpot is one of the most well-known CRM and email marketing software programs. Their email marketing solution is free to start using and includes several powerful automation features. With the help of their simple drag-and-drop email builder, you can create a totally unique newsletter.
Choose Mailerlite if you're just getting started and looking for something straightforward, affordable (or even free). It is totally free for the first 1,000 subscribers, with 12,000 emails. Although it doesn't have as strong automation, if your routine is relatively straightforward, it might just work.
Mailchimp is an "all-in-one marketing platform" and has plenty of eCommerce tools to run your business in one place. It is more trusted, has more integration, and has better analytics.
Final Thought
GetResponse is a powerful email marketing and marketing automation tool. GetResponse can be the solution for you if what you're after is managing your company from one place. With GetResponse, you can create newsletters, autoresponders, landing pages, websites, webinars, and live chats in one place. And the price is reasonable as well.
However, you might want to consider alternative options if what you're looking for is specialized email marketing tools or greater deliverability rates (GetResponse has 86.8%), or a better user experience.
GetResponse does not offer a free plan, but you can start using it right away with a 30-day free trial.
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